Digital Marketing Training at Himki Jepara Raya
Digital marketing is still a fairly effective platform for boosting product sales, including furniture products in Jepara. Talking about Jepara furniture, there is a HIMKI (Indonesian Furniture and Craft Industry Association) community.
We launch from the official HIMKI website. HIMKI is an organization of furniture and craft industry entrepreneurs in Indonesia, based in Jakarta with branches of the organization spread across production bases throughout the Indonesian archipelago, especially on the island of Java as the largest cluster. The furniture and craft products produced vary widely, including; wooden furniture, rattan furniture, metal/metal furniture, plastic/synthetic furniture, and furniture and craft/home decor components made from various mixed materials.
HIMKI sees that furniture craftsmen in Jepara need to have the ability to market their products digitally. for that, on Tuesday, November 5, 2024, HIMKI conducted a digital marketing training activity with HIMKI member training participants, PKL students, and teacher representatives.
The resource person for this training was Mr. Danang as CEO of SAE Wooden as a Home Decor business actor.
The material presented is inspiring, where there are huge and very broad opportunities in terms of digital marketing. In addition, the cost of digital marketing is also much more affordable when compared to offline marketing.
This activity is a real manifestation of HIMKI's consistency in increasing furniture productivity in Jepara.
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