KANA Furniture Opens New Exhibition Room in Jakarta
KANA Furniture, a furniture and home decor retailer that is part of the Integra Group, has opened a new showroom or exhibition space in the Kemang area, South Jakarta.
The opening of a new showroom in Jakarta marks KANA's business expansion to penetrate the capital market, as well as a form of commitment to continue to innovate.
This innovation is not only seen from KANA's furniture collection which always follows the latest trends, but can also be seen from the new showroom building with a smart design to reduce energy use.
KANA's Chief of Design, Clarissa Rusli said, the architecture of the KANA building was deliberately designed to highlight the uniqueness of modern design with a touch of nature.
"Apart from the architectural side of the building, on the interior, KANA presents a variety of the best collections that are beautifully arranged with thick transitional and modern contemporary nuances," said Clarissa, in her press statement, Wednesday (8/9/2021).
Clariss explained that one of KANA's premium collections that cannot be missed is the KANA X Hidajat collection, the result of collaboration with Hidajat Endramukti, a well-known Indonesian interior designer.
"We want visitors not to feel like they are in a furniture store, but like being in a room at home with a unique interior design style," added Clarissa.
The architect Andra Matin who designed the showroom added that another unique feature of the KANA showroom building is the facade that looks different when viewed from two directions, namely the wood color element from the west, and the white color from the east.
“Especially what we do is think about how the sunlight enters the entire showroom. Light is opened from the right, left, and also from the top, which was originally a ladder, but now it is open,” said Andra Matin.
To expand market reach, especially for the Jakarta area, in this grand opening, KANA is actively conducting many campaigns and promotions through social media by cooperating with several artists and influencers.
During the current pandemic, KANA is also increasing its services and activities on online platforms, such as on social media and marketplaces that customers can easily reach.
For your information, KANA Furniture is under the management of PT Integriya Dekorindo, a business unit of the Integra Group which is the largest manufacturer in Indonesia for wood-based Indonesia furniture and export-oriented building components.
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